It’s no surprise that tech brands are popular with digitally native Gen Z, but new data shows just how much.
A new survey from Morning Consult asked thousands of Gen Z adults (ages 18 to 25), which brands they viewed either “somewhat” or “very” favorably, and the top four slots all went to FAANG companies.
Snack foods and candy were also a hit, capturing several of the top spots.
Here are the top 20 brands most popular with Gen Z adults, in ascending order:
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